HOW PERSONAL CAN YOU GET?

A lot more than you’d imagine.

We offer a wide variety of targeting options that give you almost total flexibility:

From re-targeting based on multivariable consumer behavior to language-based and acculturation-level targeting, to environmental targeting based on geography, demographics, day and time, and more.

Because our network is 100% visible, we can also put together a content-based custom channel.

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Here’s just one example of how you can talk to (i)Alex and (i)Maria in Miami on a Tuesday afternoon.

Identify Spanish-dominant Hispanic consumers, which allows you to reach them in the language they feel most comfortable with: Spanish.

This makes sure you are talking to these consumers on their terms, lowering the anxiety they feel about being away from their homeland.

SEE HOW IT WORKS +

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Here’s just one example of how you can talk to (i)Alex and (i)Maria in Miami on a Tuesday afternoon.

We can identify English-dominant Hispanic consumers, allowing you to reach them in the language they feel most comfortable with: English.

This makes sure you are talking to these consumers on their terms.

SEE HOW IT WORKS +

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Here’s just one example of how you can talk to (i)Alex and (i)Maria in Miami on a Tuesday afternoon.

Identify Bilingual Hispanic consumers, and demonstrate that you understand their bicultural nature.

Pulpo generally recommends text in one language and a “wink” in the other.

SEE HOW IT WORKS +

One-to-one messaging

You can manage dynamic images, messaging and offers based on a wide variety of Pulpo data sources.

You can take advantage of our precise targeting for both banner creative and landing page publishing.

Dynamic publishing

Our platform lets you make audience data actionable.

In real time, you can easily change versions of your banner creative and landing pages based on:

  • Demographics
  • Behavioral interest
  • Location
  • Enviroment
  • Re-targeting and custom segments
  • Keyword